Email Marketing Account Audit
Is your email marketing program consistently driving at least 30% of your online revenue?
Would you like to increase loyalty, retain more customers
& drive more revenue from email – all before the holiday season?
In the world of email marketing, there are always new challenges and opportunities being thrown your way. Just this month our friends at Klaviyo launched a new automated flow option for "low inventory" and Google and Yahoo implemented new sender requirements for spam rate compliance. These are just two examples of changes that could have a huge impact on your email program.
Our email audit uses a proprietary scorecard to identify your best and most immediate opportunities to improve your email results. We look at deliverability, segmentation, content, SMS integration and automations, then give you a prioritized roadmap to make the changes that will lead to more clicks, better retention and increased revenue!
We have one spot left for August and two for September - sign up now to make sure your email marketing is optimized for DRIVING REVENUE come 4th Quarter.
Deliverables include:
Completed account scorecard
Completed account audit
One-pager of strategy recommendations and priorities
One hour consultation
This program is best suited to brands that fit the following criteria:
Actively sending campaigns through Klaviyo or similar (4-40 per month)
Email list of around 5,000 (but we’ve worked with accounts as large as 300,000)
At least one year of campaign, flow, and list growth data
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“Our email marketing program was underperforming and 624 completely transformed it by identifying the key areas to address in an email audit, then improving performance metrics across the board by implementing a new strategy.Having 624 manage our email program has been game-changing for Blue Delta, and we highly recommend them to any growing e-commerce brand.”
TYLER SUTLIFF, BLUE DELTA JEANS
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“We know what a difference it can make working with a great agency — one that's responsive, committed, and works well with our internal team. 624 brings a high level of expertise, especially in the technical aspects of email marketing like segmentation and testing. They're always looking for ways to optimize and continually improve our email and SMS marketing results.”
RAISA A., DIRECTOR OF BRAND MARKETING FOR GREAT JONES
About 624 Agency
We are a female-founded marketing agency, anchored by co-founders with decades of retail industry experience, a passion for helping brands thrive in a complex digital marketing environment and a strong commitment to building a supportive work environment. Since 2016, we’ve worked closely with founders of retail brands both large and small – giving us a unique understanding of the intense challenges they face.
Whether you’re looking for a digital channel management partner for email, SMS or social media, a strategy to launch your brand, or a strategic solution to underperforming marketing channels, all of our work is rooted in research and data. Before entering into any digital channel management contracts, we utilize an insights-driven process to ensure we know your audience, your market, your unique value proposition and your biggest opportunities.
